Blog Posting Procedure

Pick a topic on Monday, and create the post gradually throughout the week. Complete and publish asap by Friday latest.

Keep it simple. One topic. Additional topics/ideas can be made into a series or noted for future posts.



  • Add an excerpt and link in the blog posts section of the weekly email: ‘On the Avenue’ (which gets scheduled to be Sent on the Friday at 4pm).
  • Prepare the social post text/link:

Difficult clients and unhappy customers are great to have!


Difficult clients don’t have to cause you difficulties. Your frame of mind, and how you perceive difficult clients, and clients with difficulties or complaints, is all important.


The situation can also normally be avoided in the first place with good communication with your client from the outset.


If the situation arises though, instead of looking at a difficult client or issue as a problem, or letting it affect you and your business negatively, you can of course see it as an opportunity – which it is! Here’s a reminder of the ways in which it can be advantageous for both you and your client.


Why difficult clients and unhappy customers are great to have!