Understanding Marketing Strategy and Implementation

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Our guest this time is Marketing Consultant, and Founder of CRoche Consulting, Caleb Roche. In this episode we chat about: how communication and marketing channels have changed in recent years; what kind of lead generation or sales process a freelancer needs to use now; how to re-engage your existing following or client base if you need to; how data and analytics play their role in successful marketing; new algorithm changes on Google, and whether we should be prepared for it…and more about understanding marketing strategy and implementation.

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This free guide will inspire you with lots of practical methods for generating additional income from your existing freelance business. Presented in a concise, quickly digestible, and easy to refer back to format.

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The quality suggestions in the guide cover various areas of your business, with methods pertaining to your fees, your services, different strategies, business practices and more…